CRM stands for Customer Relationship Management. If you’re not sure what this means or how it can benefit your business, you’ve come to the right place. 

TLS Digital Media is a Lead Gen & CRM agency with years of experience in developing business’ digital marketing capabilities through their marketing platform.

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What does CRM mean?

CRM is a technology which, using the cloud, helps to manage your interactions with your customer and potential future customers.

Lead Gen & CRM helps you do this by creating a customer profile portfolio, which includes contact, sales, and business information about your customer, all in one place. You’ll be able to manage this relationship at every stage of the customer lifecycle.

The Lead Gen & CRM & marketing platform also uses many other tools to incorporate CRM into your day-to-day work. No matter the size of your business, the platform helps to streamline and automate your processes, leading to increased sales and business growth.

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What are some of the main benefits of CRM?

The Lead Gen & CRM software gives you a full view of your client. This includes their personal/business details, news about them from open sources it pulls into the platform, all of their interactions with your team, and more. 

Thanks to this full view with CRM, you’ll be able to deepen your relationship with your client and better understand their needs. This will in turn enable you to target your outreach and thereby turn more leads into sales.

CRM means reduced admin for you and your team, and more actionable data about your client. This is great for sales personnel looking into their pipelines, and it’s also great for optimising your staff’s working hours. The CRM allows you to automate where possible, saving everyone time and reducing human error.

Also, you won’t find yourself missing any more messages from your clients. Once the whole team starts using the same platform, it’ll be easier to track all of these interactions. You can see exactly how and when your team followed up with a client, resolved a problem, or answered a query. This increases your customer satisfaction and overall improves your business reputation. 

onboarding with inbound marketing

Could CRM benefit my business?

Absolutely!

The benefits of CRM, such as automation, a shared platform, and sales tracking, are good for every business. Regardless of their type, size, and location!

What sets Sharpspring apart is its ability to customise all of its tools and features to your preferences and business needs. TLS Digital Media, as a Lead Gen & CRM agency, takes its customers through a detailed onboarding process and will be on hand to support this customisation. Check out our onboarding process here.

You’ll be good to go as soon as everything is set up!

How do I get started with CRM?

To get started with CRM, get in touch with TLS Digital Media by filling out the contact form on our website

We’ll set up a complimentary 30-minute discovery call to learn more about you and your business needs. And then when you’re ready, we’ll get you onboarded!