Starting your digital marketing journey with a CRM that works for you
When starting on your digital marketing journey, your first stop should be choosing a CRM and setting up your CRM correctly, which can be quite overwhelming. Luckily, TLS Digital Media can help.
MarTech, or Marketing Technology, is the term given to the collection of software and tech tools used by marketers to plan and execute their marketing strategies. It can include automation tools, Google Analytics, your CRM, content management tools, etc. And there are lots of tools out there.
Once we have a firm idea of what you need your CRM to do to grow and manage your business, we will highlight just how we can set up and customise your platform to achieve growth and speed up your processes and communications. With smart workflows, segmentation and customisation to suit your needs, TLS Digital Media will soon have you set up and reaping the benefits.
Keeping it simple is key – enter Lead Gen & CRM
With so many different tools and providers out there, it’s easy to get overwhelmed. You might end up with too much in your MarTech stack and not use half of it fully. This is where Lead Gen & CRM comes into play. Think of it as your one-stop MarTech shop.
We help you track and segment your website visitors. With this enabled, you can:
This ensures you give leads highly focused information just when they need it. Each page view gives further insight into their investigation. This leads to more data points being assigned to their contact record. With all this aligned, it allows pre-programmed workflows to trigger, with personalisations to match their interests, page views and fine-tuned segmentation.
Lead Gen & CRM can automate notifying your sales team to reach out with product information for the very thing they are looking for.
Promptly supplying the knowledge, answers or product insight they are after builds trust and authority. This is true between your past, current, and future clients.
Visitor ID tracking will reduce lost opportunities from unknown visitors to your website. It will also allow your team to see just how the lead interacts with your digital marketing assets. This is clearly seen via our CRM’s powerful “Life Of The Lead” feature.
Existing customers, past clients and new leads can be nurtured through multiple sales funnels. This keeps your brand front and centre when they are ready to buy, book or contact you.
CRM top tips
Automate your workflows
Consolidate your content
Nurture your leads in one place
Simplify your analysis
Want Personalised Help?
TLS Digital Media are here to help.
We offer initial sessions, either face-to-face or via Zoom, to delve into your requirements.
In our sessions, we will run through your business goals, choose your channels, set up and optimise them and run through best practices. Our team will also recommend the best apps to help you manage and curate your content.
At TLS, we also have packages to manage your social media for you, including creating content, posting and follow-up engagement with your audience.
Please contact us at +33 (0)6.21.58.34.06. or at TLS@TLSDigitalMedia.com
Check out one of the accounts we managed and grew organically here:
